diff --git a/.gitignore b/.gitignore
index ed2ac772..62dee65c 100644
--- a/.gitignore
+++ b/.gitignore
@@ -77,3 +77,6 @@ tools/kconfig/.qconf.*
 /.directory
 # Agent worktrees are never to be used in this repo (Captain Bob's Law); ignored so a stray one is never tracked.
 /.claude/worktrees/
+# Captain Bob's studio: outreach workflow, scripts, posts and video (raw and edited). Kept out of git:
+# video is large and drafts are personal; back it up separately (2026-10-28).
+/studio/